Lesson 2 of 7 · 3 min
Stats at a Glance
Read the three directory stat cards and understand what each metric tells you about your customer base.
Stats at a Glance
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Lesson Notes
The three stat cards rendered above the customer table are computed from the current page's result set, not from the full database. Active Customers shows the server-side totalCount returned by the paginated API — this number respects your active search and platform filter, so it accurately reflects 'how many customers match what I'm looking at right now.'
Total Jobs is a client-side sum of the totalJobs field across every customer row currently loaded on this page. This means if you are browsing page 2 of a large directory, the number reflects only the jobs belonging to the 50 rows on that page. Use it as a directional signal, not as an org-wide total. For an org-wide total, clear all filters and go to page 1.
Avg Jobs per Customer divides Total Jobs by the Active Customers count and rounds to one decimal place. A number above 3–4 in a mature organization generally indicates healthy repeat business; a number below 1 may mean many one-time or lapsed customers in your current filter set. Combined with the 'Most jobs' sort (available in the sort dropdown), this average helps you quickly identify the top tier of repeat clients.
On the customer detail page at /customers/[id], you see a different set of four stat cards scoped to that individual: Total orders (total projects booked by this customer), Lifetime spend (sum of paid invoice totals in CAD), Outstanding (sum across all SENT and OVERDUE invoices — highlighted in red if greater than zero), and Cashback balance (available loyalty credits). These tell a much deeper story per customer than the directory-level averages.
Key Takeaways
- The three directory stat cards reflect only the current filtered page, not the entire org.
- Active Customers uses the server-side totalCount, which respects your search and platform filter.
- Avg Jobs per Customer is a quick repeat-business health signal — filter to 'On platform' customers to see engagement among your most active segment.
- The individual customer detail page has its own four stat cards: Total orders, Lifetime spend, Outstanding, and Cashback balance.